Rated Ranking: 50 Smartest Companies 2015
The innovation ranking by MIT Technology Review is not like the others as it is put together by the magazine's editorial team only. A strength and a weakness at the same time... Click on the image to ...
Author Archives: Markus Renner, PhD
Update: “BrandZ – Top 100 Most Valuable Global Brands” 2015 publ ...
"BrandZ - Top 100 Most Valuable Global Brands” 2015 was published today. Some brands show extraordinarily steep increases in brand value. Click on the image to read more.
Update: Forbes World’s Most Reputable Companies (Global RepTrak) ...
Forbes and Reputation-Institute just published their "Worlds Most Reputable Companies 2015" ranking. This year, the list is topped by German carmaker BMW. Click on the image to read more.
Rated Ranking: Barron‘s World‘s Best CEOs 2015
Except for the opaque methodology "Barron's World's Best CEOs" provides an interesting perspective on the performance of CEOs. Click on the image for the full Rated Ranking.
Reader’s Digest European Trusted Brands 2015
Reader's Digest published the results of their consumer study "European Trusted Brands 2015". Read a summary of the methodology and results here.
Update: 100 Best Companies to Work for 2015
Fortune published its annual "Best Companies to Work for" ranking. Click on the image for a summary of the results as well as our in-depth assessment of the 2014 edition.
Rated Ranking: Most Innovative Companies 2015 (Fast Company)
"Most Innovative Companies 2015" by Fast Company is a ranking not like the "usual" innovation rankings as it identifies creative models and innovative cultures, but it as a weak methodology. Click on ...
Edelman Trust Barometer confirms Country-of-origin effect
For the 15th time, global PR firm Edelman released its annual “Trust Barometer”, a global study on trust and reputation in different areas. It’s the first time they constitute a decline of trust in a ...
INBREC – What’s new in 2015
The International Brand & Reputation Community (INBREC) – a dedicated non-profit forum exclusively for senior brand and reputation managers facilitated by Branding-Institute’s managing partners – ...
Warren Buffett: “Reputation is Everything“
In his biennial letter to the top management of Berkshire’s 80-plus subsidiaries, Warren Buffett, who runs Berkshire for the past five decades, emphasizes that their top priority must be to “zealousl ...